B2B ADMIN APPLICATION DESIGN

LOCALFORGE

ROLE: WIREFRAMES, VISUAL DESIGN, MOCKUPS and PROTOTYPING

Project

Client was in need of help on their business to business admin panel. When I was approached the backend had some functionality but it wasn't intuitive and the application flow was very hard to understand.

Target Audience

The application's main goal was to help local Tahoe business owners network, build offers and pair them with other local businesses.

Solution

Redesigned the admin back end, creating a better user flow. Also created new/simpler taxonomy that helped users better understand their main objective: 

  1. To create a network of businesses to collaborate with.
  2. Create products and pair them with their collaboration network.
  3. Offer their clients and visitors discounted deals.

By using a progressive disclosure model, we saw an increase in user's completing tasks at a higher rate and being less confused in general.


Wireframes and Mockups

Designed and created High Fidelity wireframes and mockups.


Rapid Prototyping with invisionapp

Took the mockups and used Invision App which is a great prototyping tool that allowed the clients to test the work flow and interactions.

© Copyright Aaron Uyehara 2015